Privacy Policy

Privacy Policy

Effective Date: May 25, 2025

Paragon Total Wellness, PLLC (“Paragon,” “we,” “us,” or “our”) is committed to protecting your privacy and the security of your personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your information—especially as it relates to SMS (text-message) communications. By using our services or providing information, you agree to the practices described below.

1. Information We Collect

We collect the following personal information directly from you through forms, appointments, or other interactions:

  • Name

  • Phone number

  • Email address

  • Appointment details and preferences

2. How We Use Your Information

We process your personal information to:

  1. Provide healthcare services you request or receive from Paragon.

  2. Communicate with you about appointments, reminders, and health updates.

  3. Send marketing messages about our services only if you have opted in.

  4. Improve our clinical operations and patient experience.

3. SMS Communications

By supplying your mobile number, you consent to receive SMS (text) messages from Paragon in the following categories:

  • Appointment confirmations and reminders

  • Post-visit or lab-result follow-ups

  • General clinic notifications (e.g., holiday hours, weather closures)

  • Marketing or wellness tips (only if you expressly opt in)

Frequency & Cost – You will receive no more than 4 messages per month. Message and data rates may apply according to your wireless plan.

No sale / no sharing – We never sell, rent, or share your mobile number or SMS-opt-in data with any third parties for marketing purposes. Your number is used solely to send the messages you have consented to receive. We may share it with trusted service providers who help us deliver SMS communications, but only for that limited purpose and in compliance with applicable laws.

Opt-out – Reply STOP to any Paragon text to stop all SMS messages. Reply HELP for assistance or call 480-372-3032. After opting out, you will not receive further texts unless you re-enroll.

4. Data Security

We employ reasonable administrative, technical, and physical safeguards to protect your personal information—including your phone number—from unauthorized access, use, or disclosure. Note: SMS messages are not encrypted and may not be secure. For sensitive medical matters, please use our secure patient portal or call us directly.

5. HIPAA Compliance

Paragon Total Wellness, PLLC complies with the Health Insurance Portability and Accountability Act (“HIPAA”) in safeguarding your protected health information (PHI). Because standard SMS is not encrypted, you should avoid sending detailed medical information via text. For PHI, use secure channels such as our patient portal.

6. When We Share Your Information

We do not sell or rent your personal information. We may disclose it only:

  • To service providers who perform tasks on our behalf (e.g., SMS delivery, appointment scheduling) and who agree to protect it;

  • As required by law, court order, or governmental regulation;

  • With your permission or at your direction.

7. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page with a new “Effective Date.” Continued use of our services after an update constitutes your acceptance of the revised policy.

8. Contact Us

If you have questions or concerns about this Privacy Policy or your personal information, contact us:

Paragon Total Wellness, PLLC

7500 North Dobson Road, Suite 101

Scottsdale, AZ 85256

Phone: 480-372-3032

Email: info@paragontotalwellness.com

By using our services, you acknowledge that you have read and understood this Privacy Policy and consent to our collection, use, and disclosure practices described above.